SINGAPORE/NEW YORK, NY (February 7, 2024)--Dentsu Sports International (DSI) today announced the appointment of Chris Insolera as the new Senior Vice President of Commercial Sales for North America, a new role. Based out of New York City, Insolera will play a crucial role in enhancing the sales of global sponsorship assets and bolstering commercial opportunities for DSI,  MKTG and Dentsu Sports Analytics businesses across North America. He will report directly to Echo Li, DSI Global Chief Commercial Officer based in Singapore.

Insolera joins DSI with an extensive background in sponsorship sales and leadership within the sports industry. His journey includes a recent tenure as VP of Strategic Sales at TSM, recognized as one of the top esports organizations in the world, alongside pivotal revenue generation roles at BSE Global, the New York Yankees, and MLS’s D.C. United.

Li shares: "We are thrilled to welcome Chris to the DSI family. His impressive track record and deep understanding of the sports industry make him the perfect fit for spearheading our commercial sales efforts across North America. I am confident Chris will drive substantial growth and foster new opportunities for us. ”

Insolera shared his excitement about the new role, "Joining Dentsu Sports International is a tremendous opportunity, and I am eager to contribute to the team’s success. The potential for growth and the chance to work with such a dynamic and innovative team around the globe is incredibly motivating. I look forward to driving our growing business  to new heights."

CONTACT:

Stephanie Rudnick

stephanie.rudnick@Mktg.com

+61 409 990 912

Australia

Melody Li

melody.li@dentsu.com

Singapore